Lurnigo
Lurnigo emphasizes a holistic approach to education, aiming to empower students with the tools and support necessary for success in academics and college admissions.
Personalized Learning: Lurnigo provides one-on-one live interactive classes, regular assessments, and dedicated doubt clarification support for academic excellence.
Comprehensive Test Prep: Students can track progress with assessments and grand tests, and participate in weekly group brainstorming sessions.
College Consulting: The service includes a personalized roadmap strategy and dedicated counselor support to help students navigate college admissions.
Community & Results: Lurnigo boasts a strong alumni network, with over 1,000 students joined, a 5x admission rate to US top 10 colleges, and a 97% grade improvement rate.
Students Seeking Academic Excellence: Those looking for personalized guidance to elevate their academics through one-on-one live interactive classes, regular assessments, and dedicated doubt clarification support.
Test Prep Candidates: Individuals preparing for exams who can benefit from Lurnigo’s comprehensive test preparation coaching, including grand tests and weekly group brainstorming sessions.
College Aspirants: Students aiming for admission to top colleges in the US, who may utilize Lurnigo’s college consulting services and alumni network interactions for strategic advantage.
High Schoolers: Specifically mentioned in a testimonial, high school students who are looking to improve their learning experience and achieve higher SAT scores and GPAs1. These groups are likely to benefit from Lurnigo’s holistic learning solutions and personalized programs designed to support student success2.
The brand's visual identity was lacking and had become diluted, resulting in a weak brand representation. The website suffered from numerous design issues, portraying an unprofessional image that failed to resonate well with the target audience.
Our strategy involved enhancing the website's aesthetics to resonate with the target demographic by incorporating a modern and youthful appearance while maintaining a professional demeanor befitting educational services. The introduction of orange to the color palette was aimed at complementing the primary brand color, blue, thereby creating a cohesive brand palette optimized for driving conversions and generating leads.
Modern Aesthetics: The website’s design was updated to appeal to the target demographic, balancing a youthful vibe with professional integrity.
Color Palette Enhancement: Introduction of orange to complement the primary blue, creating a cohesive and conversion-optimized brand palette.
Lead Generation: The design changes were strategically implemented to drive conversions and generate leads for Lurnigo’s educational services.
Brand Resonance: The overall aesthetic improvements were aligned with the goal of resonating with the intended audience, likely contributing to increased engagement and interest in Lurnigo’s offerings.